Trainer searches on eBay spike 365% before Notting Hill Carnival, but sneakerheads needed to know they were buying the real deal.
So we let the people performing at Carnival curate the collection: a sneaker hub of authenticity-guaranteed trainers picked by DJ Renaldo La Rose, Nicole Fox and Tremaine Facey, plus a Carnival Crep Check pop-up on the street.
It was eBay's best-performing content of 2023, with over 1M views on the hero content and site page views more than doubling year on year.
- Concepting
- Copywriting
- Scriptwriting
- Social-first content
Featured work
Bookish/ U/ Trainline/ Google Android/ Lynx: Men in Progress/ Lynx: Bigger Issues/ Maltesers