Becks Wardell
Copywriter
Creative Director
Reference hoarder
Creative Director
Reference hoarder
Culture-led ideas for TV, the comments section & everything in between
UPlaying up the double meaning of a little-known streamer’s name, U, to make it stickEntertainment · Brand Campaign
BookishThe novel detective returns with a new cover storyEntertainment · Campaign & Key Art
TrainlineComplimenting commuters until they feel like climate heroesSocial First · Creator · Campaign
LYNXAsking men what it means to be a manFilm · Social
LYNXHijacking trending topics to talk about male suicidePurpose · Campaign
MaltesersLaughing in the face of ageismScriptwriting · Comedy
Little Black BookCulture & Entertainment · Copywriting · Scriptwriting
Harrods TikTokRetail & FMCG · Social-first / Creators
Lynx: You GoldBeauty & Grooming · Copywriting · Social-first / Creators
CMIScriptwriting · Comedy · Copywriting
Estée LauderBeauty & Grooming · Brand Platform · Copywriting
Sony MobileTech · Copywriting · Scriptwriting
J&B WhiskyDrinks & Spirits · Copywriting · Social-first / Creators
Sony Music: Swiss LipsCulture & Entertainment · Campaign
Absolut EssentialDrinks & Spirits · Copywriting · Campaign
Virgin TrainsTravel · Copywriting · Comedy
More work
- Google Android
- eBay
- Little Black Book
- Harrods TikTok
- Lynx: You Gold
- CMI
- Estée Lauder
- Clarins Virtual World
- Sony Mobile
- J&B Whisky
- Sony Music: Swiss Lips
- Absolut Essential
- Virgin Trains
